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CBNData:2019中国消费品牌发展报告 | Jinghuang Network

CBNData:2019中国消费品牌发展报告

2019年05月15日 Jinghuang Network hk.0731jianzhan.com

中国消费品牌历经百年发展,不同历史时期先后涌现出老字号品牌、早期知名品牌、互联网品牌、文创及新兴品牌。不同类型品牌均面临转型升级,中国消费品牌迎来发展新契机。阿里研究院《中国消费品牌发展报告》认为,中国品牌须把握战略发展机遇,依托平台快速实现数字化转型,进军全球市场,建立“以消费者为中心”的运营体系,抱团迎接全球化发展。

             

 

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