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艾瑞咨询:2020年中国数据驱动型企业成长路径研究报告 | Jinghuang Network

艾瑞咨询:2020年中国数据驱动型企业成长路径研究报告

2020年7月23日 Jinghuang Network hk.0731jianzhan.com

数字经济时代催生了以大数据为代表的新型生产要素。新经济领域的高度数字化,通过传导至传统产业的转型升级。在“新基建”、疫情等外部因素的催化下,数字化转型正对越来越多的行业而言变得重要且紧急。数据驱动强调以数据作为关键生产要素,是企业数字化转型的主线。本报告剖析了数据驱动型企业从数据产生、管理、分析、应用到组织文化变革的成长路径,并针对营销销售、生产、采购和协同五大典型场景的具体应用展开研究,结合新时代的发展环境探讨数据驱动型企业未来的发展方向。

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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