我们知道对于每一个企业来讲，我们都希望可以基于互联网获得精准性的流量，虽然这样的渠道有很多，但初期由于企业网站建立的缘故，我们都是从搜索引擎获取流量开始。
而从目前来看，我们总是能够在百度中看到这样的搜索结果，比如：
虽然，这个搜索结果仍然在百度自然排名中的十个搜索结果之一，但我们仍然将其称为搜索结果零位置排名。
理由非常简单：它会在搜索结果中，直接给出相应的答案。
重点是：
它有的时候并不需要你网站具有较高的权重。
它通常只是页面收录就会被快速展现。
它匹配的关键词是相当于精准的。
有的时候，如果你检索的是泛相关关键词，也会出这样的结果。
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